Brand Partner
Amazon
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Resources
Shared files, routing guides, and brand docs.
Shared Files
Dropbox folder
Holiday Schedule
PDF
Inbound Shipping & Routing Guide
PDF
Amala
Skincare · [brand site] · Amazon
$48.2K
Month-to-Date Revenue
1
Channels
19
Active SKUs (with Sales)
Period
Total Sales
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Total Units Sold
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Total Orders
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Blended AOV
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Ad Spend
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Blended ACOS
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MTD Organic Units
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MTD Organic Sales
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MTD Ad-Driven Units
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MTD Ad Sales
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Pending Orders
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Conversion Rate
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Channel Breakdown — Month to Date
| Channel | Ad Spend | Ad Sales | Units | Orders | Revenue | AOV |
|---|---|---|---|---|---|---|
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Ad Spend & Sales by Type — Amazon, Month to Date
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Revenue by Channel — Month to Date
Monthly Revenue Trend
Top Selling Products (by Units, all channels, Month to Date)
| # | SKU | Product | Amazon | Total Units | Ads (Amazon) | Organic | Conv. % |
|---|---|---|---|---|---|---|---|
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Share of Sales
Sales by Quarter (completed quarters)
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ℹ Amazon orders, excluding cancelled, pending and Vine — same rules as the Sales > Amazon tab. Inventory Available is today's figure (FBA + inbound receiving + seller-fulfilled − reserved), same as the Inventory page. The quarter in progress appears once it ends.
Brand Manager KPIs
Scored KPIs
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Brand-Specific SMART KPIs (2–3 per quarter)
Needs input — the quarter's 2–3 SMART goals from the strategy sheet (goal, target, due date, status).
Inventory
Amazon Products Cache · Days of inventory = sellable units ÷ (90-day purchased units ÷ 90)
Warehouse Snapshot
Total Units Available
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Units Allocated
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Units on Hand
—
SKUs by Status
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OOS
—
Critical
—
Low
—
Stable
—
Healthy
—
Unscored
OOS = 0 units available
Critical ≤30 days
Low 31–60 days
Stable 61–89 days
Healthy 90+ days
| SKU | Product Name | FBA | Qty at Medaltus (FBM) | WFS | Available | Consignment | Days of Inventory | Status |
|---|---|---|---|---|---|---|---|---|
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ℹ SKUs with no purchases in the last 90 days aren't scored (no denominator to compute against) — shown as "Unscored," not miscounted into Critical or Healthy.
ℹ A SKU counts as out of stock on any day Available (total_quantity) = 0. Consecutive OOS days group into one incident; a later recurrence is a new incident, not a merge. Missing daily-log rows are skipped over rather than treated as a break in the streak. This log is only as complete as the daily history that's actually been logged — it can't retroactively know about stockouts from before sync-products.js started recording this data.
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Fulfillment
ShipStation · Processing performance
Shipped Website Orders • Last 30 Days
—
Our Fulfillment Promise · Last 7 Days
100%
Same Day Fulfilled · weekday orders before 1p
Avg Processing Time · Last 7 Days
—
Business days · weekends excluded
Avg Shipping Cost · Last 7 Days
—
Inventory Prepped
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Units received this month
Website Orders Shipped by Date · Last 30 Days
Website Orders by State · Last 30 Days
Fewer
More
| State | Orders | State | Orders | State | Orders | State | Orders | State | Orders |
|---|---|---|---|---|---|---|---|---|---|
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Sales
May 1 – May 31, 2026 · Last month
◎ Draft
Monthly Overview
Monthly
Partnership
Report
Partnership
Report
A brief overview of sales performance, ad investments, brand stewardship activities, and upcoming growth opportunities.
BRAND PERFORMANCE REPORT · May 2026
Executive Summary
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Edit the headline and summary text for this month's report. This month is resolved automatically (last full calendar month).
Headline
Left column
Right column
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Total Units
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Total Orders
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Average Order
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Units (Ads)
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Units (Organic)
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Units Sold by Month
Sales by Product (by Units)
| # | Product | Units | Units (Ads) | Units (Organic) |
|---|---|---|---|---|
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Sales
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Monthly Overview
Monthly
Partnership
Report
Partnership
Report
A brief overview of sales performance, ad investments, brand stewardship activities, and upcoming growth opportunities.
BRAND PERFORMANCE REPORT · Loading…
Executive Summary
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Total Units
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Total Orders
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Average Order
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Units (Ads)
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Units (Organic)
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Units Sold by Month
Sales by Product (by Units)
| # | Product | Units | Units (Ads) | Units (Organic) |
|---|---|---|---|---|
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Marketing
Insights · Reviews · Brand momentum · Brand stewardship · Growth opportunities
Unit Sales by Product Category
Subscriptions
Active Subscriptions
123
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Subscribe & Save Retention (90 Days)
70%
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Active Subscriptions by Month
Key Insight
Reviews & Ratings
Amazon customer reviews, curated monthly per product
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Show sections:
Reviews Collected
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Keywords with Organic Rank
—
Sessions
—
Performance by Product
Sessions measured vs. prior month; BSR change reflects total movement since first recorded.
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Targeted Keyword Indexing Progress
Organic rankings signal algorithm traction — new brands typically take 3–12 months to index.
| Keyword | Product | Organic Rank | Search Volume |
|---|---|---|---|
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What We're Tracking Next
Keyword Rank Movement
Organic rank movement for our top-priority keyword set, month over month.
Subcategory BSR Trends
Subcategory BSR as a leading indicator of category-level momentum, independent of overall BSR.
Review Velocity
Review velocity and rating trends as new products build up their own review base.
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Shipped Website Orders
—
Our Fulfillment Promise
100%
Same Day Fulfilled · weekday orders before 1p
Avg Processing Time
—
Business days · weekends excluded
Avg Shipping Cost
—
Inventory Prepped
—
Units received
Website Orders Shipped by Date
Customer Service
Reviews Requested
—
Helium 10 Follow Up
Compliance Cases Resolved
—
Open Cases: —
Returns Processed
—
Return rate: —
Website Orders by State · Last 30 Days
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More
| State | Orders | State | Orders | State | Orders | State | Orders | State | Orders |
|---|---|---|---|---|---|---|---|---|---|
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Key Performance Metrics
% Revenue Invested
5%
Amazon Fees
$613.86
% Units from Ads
26%
Ad Clicks
272
0% MOM
Ad Impressions
85K
▼ 38% MOM
Marketing Strategy
Listing Optimized
Complete
Keywords Optimized
Complete
Images Optimized
Complete
What's Been Accomplished
Future Opportunities
Up to 4 opportunity cards. Leave a card's Title blank to leave it out of the report entirely. Subtitle is optional — if left blank, the body text sits directly under the title.
Marketing
Brand stewardship · Growth opportunities
Shipped Orders · Last 30 Days
—
Our Fulfillment Promise · Last 7 Days
100%
Same Day Fulfilled · weekday orders before 1p
Avg Processing Time · Last 7 Days
—
Business days · weekends excluded
Avg Shipping Cost · Last 7 Days
—
Inventory Prepped
—
Coming soon
Orders Shipped by Date · Last 30 Days
Customer Service
Reviews Requested
—
Helium 10 Follow Up
Compliance Cases Resolved
—
Open Cases: —
Returns Processed
—
Return rate: —
Orders by State · Last 30 Days
Fewer
More
| State | Orders | State | Orders | State | Orders | State | Orders | State | Orders |
|---|---|---|---|---|---|---|---|---|---|
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Key Performance Metrics
% Revenue Invested
—
Amazon Fees
$613.86
% Units from Ads
—
Ad Clicks
—
Ad Impressions
—
Marketing Strategy
Listing Optimized
Complete
Keywords Optimized
Complete
Images Optimized
Complete
Subscribe & Save
Active Subscriptions
—
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Subscribe & Save Retention (90 Days)
—
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Active Subscriptions by Month
Future Opportunities
Inventory
Consignment stock levels · Inbound shipment tracking
Total SKUs
—
Active products
Total Units On Hand
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Across all SKUs
Out of Stock
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SKUs at zero
Low Stock
—
10 units or fewer
| SKU | Product Name | On Hand | Inbound |
|---|---|---|---|
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ℹ Inbound will populate once an ASN is uploaded for that SKU.
Upload a CSV to notify Medaltus of incoming inventory. Track open and received shipments here.
Events
Promotional event performance & strategy
Event Strategy
Amazon Prime Day
June 23 – 26, 2026
20%OFF
Promotional Strategy
Full catalog · Prime Exclusive Discount
Phase 01Lead Up
Prepare
01
Listings & SEO
Refresh listing content, images, and A+ Content to ensure maximum search visibility and conversion readiness before traffic surges.
02
Advertising
Gradually increase budgets 1.5–3x and bids 10%+ in the 7–14 days prior to warm the algorithm and activate event-specific campaigns.
03
Promotions & Pricing
Finalize Prime Exclusive Discounts and confirm all deals are submitted, eligible, and approved with sufficient lead time.
04
Inventory & Operations
Confirm FBA stock coverage, inbound timelines, and buffer inventory levels to prevent sell-outs during peak demand.
05
Creative & Storefront
Upload refreshed imagery and add promotional banners and curated storefront landing pages optimized for high-traffic event conditions.
06
Content Health Check
Resolve any listing suppressions, Q&A gaps, and negative review flags before traffic surges — a suppressed listing during Prime Day is a direct missed opportunity.
Phase 02During
Execute
01
Real-Time Ad Optimization
Increase budgets 2–4x and bids 20%+ as CPCs rise. Reallocate spend to top performers in real time across all ad placements.
02
Deal & Buy Box Monitoring
Ensure all discounts are active and the Buy Box is stable. Resolve any pricing issues immediately — lost Buy Box is direct lost revenue.
03
Listing & Inventory Health
Monitor for suppressed listings and low-inventory alerts in real time to prevent conversion interruptions across the event window.
04
Performance Tracking
Watch sessions, conversion rate, ACOS, and sell-through velocity continuously. Make decisions from live data, not post-event analysis.
Phase 03Lead Out
Capitalize
01
Retargeting & Display
Run Sponsored Display ads to re-engage shoppers who viewed but didn't convert during the event window.
02
Listing Refinement
Update keywords and creatives using what actually converted during the event — real data is the best optimization input.
03
Brand Halo Expansion
Capitalize on new-to-brand traffic with cross-sell and complementary product campaigns to increase basket size.
04
Inventory Replenishment
Adjust restock strategies based on post-event velocity and new customer acquisition rates.
05
Review Acceleration
Activate follow-up sequences to drive organic review growth from event purchasers — the highest-quality acquisition window of the year.
06
Comprehensive Reporting
Deliver clear post-event analysis — what worked, what didn't, and how to capitalize on gains for the next event cycle.
Strategic Outlook
Prime Day is the highest-traffic sales event of the year on Amazon. The brands that win invest in the 2–3 weeks prior and capitalize in the week after. Preparation, real-time agility, and disciplined follow-through are the three variables we control.
Big Spring Sale
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Executive Summary
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Title
Body
Total Units
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Total Orders
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Average Order
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Units (Ads)
—
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Units (Organic)
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Top Sellers — Units Sold
Prime Day
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Executive Summary
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Title
Body
Total Units
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Total Orders
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Average Order
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Units (Ads)
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Units (Organic)
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Top Sellers — Units Sold
Prime Big Deal Days
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Executive Summary
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Title
Body
Total Units
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Total Orders
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Average Order
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Units (Ads)
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Units (Organic)
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Top Sellers — Units Sold
Black Friday & Cyber Monday
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Executive Summary
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Title
Body
Total Units
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Total Orders
—
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Average Order
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Units (Ads)
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Units (Organic)
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Top Sellers — Units Sold
Insights
Brand intelligence, product analysis, and listing health
May 2026 — Key Takeaway
Brand insights for Amala will appear here as data builds up across the dashboard.
May 1 – May 31, 2026 · Data reflects last full calendar month
Total Sessions
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Blended Conv %
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Active SKUs (with sales)
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Top 50 Organic
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Peak Month
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Total SKUs
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Units Sold per Month — All Channels
Brand at a Glance
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This Month's Priority Actions
1
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Product Categories
Product categories are being set up for Amala. Category tabs will appear here once the Product Category column (column K) of Product Short Name is filled in.
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Star Rating Distribution
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VOC Themes
📋 Not automated yet — planned to pull from the Insights Log sheet (organic/PPC "wins" and "risks" from the weekly Run Analysis cron) so themes stay current without manual tagging. Coming later.
Select Reviews — Firming Comple Cream (50 ml) (B09MV6D7K4)
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Select Reviews — Firming Comple Cream (15 ml) (B09NDXDVJB)
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Select Reviews — Firming Concentrate (B09RNDTHKR)
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Select Reviews — Collagen Boosting Peptide Mask (50 ml) (B0B9SYYT82)
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Select Reviews — Collagen Boosting Peptide Mask (15 ml) (B0B9SXJD3Z)
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Select Reviews — Hydro Comfort Omega-Rich Moisturizer (B0CQKHY8LJ)
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Select Reviews — Illuminating Pro-Retinoic Treatment Oil (30 ml) (B0B9Q2FK9C)
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Select Reviews — Illuminating Pro-Retinoic Treatment Oil (8 ml) (B0BB47VN3N)
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Select Reviews — Pre+Probiotic Hydrating Yogurt Mask (B097HZPYSR)
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Select Reviews — Rehydrating Toning Essense (100 ml) (B0B9R5PMBK)
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Select Reviews — Rehydrating Toning Essense (30 ml) (B0B9QZJVH1)
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Select Reviews — Retexturizing Gel Aqua Peel (B0BT69G6F3)
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Select Reviews — Silkening Creamy Moisture Cleanse (150 ml) (B0CQMRKZ9D)
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Select Reviews — Silkening Creamy Moisture Cleanse (50 ml) (B0B9T4SG3D)
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Select Reviews — Skin Perfecting AHA Sleep Serum (B0CQRT8H61)
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Select Reviews — Skin Plumping Hyaluronic Acid Serum (B08W2FLJG5)
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Select Reviews — Targeted Wrinkle Treatment (15 ml) (B097J2LSRB)
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Select Reviews — Targeted Wrinkle Treatment (100 ml) (B0CQPPF4VQ)
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Select Reviews — Youth-Renewing Powerhouse Eye Cream (B08W1Q4MVG)
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Select Reviews — Weekender Cosmetic Travel Bag (B0D3MDTYW7)
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Weekly Brand Analysis
Last run: —
Last run: —
Last run: —
Listing Audit
Live listing copy · Title · Item Highlights · Bullets 1–5 · Description · Backend Keywords
Loading insights…
Firming Comple Cream (50 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Firming Comple Cream (15 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Firming Concentrate
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Collagen Boosting Peptide Mask (50 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Collagen Boosting Peptide Mask (15 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Hydro Comfort Omega-Rich Moisturizer
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Illuminating Pro-Retinoic Treatment Oil (30 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Illuminating Pro-Retinoic Treatment Oil (8 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Pre+Probiotic Hydrating Yogurt Mask
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Rehydrating Toning Essense (100 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Rehydrating Toning Essense (30 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Retexturizing Gel Aqua Peel
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Silkening Creamy Moisture Cleanse (150 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Silkening Creamy Moisture Cleanse (50 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Skin Perfecting AHA Sleep Serum
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Skin Plumping Hyaluronic Acid Serum
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Targeted Wrinkle Treatment (15 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Targeted Wrinkle Treatment (100 ml)
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Youth-Renewing Powerhouse Eye Cream
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
Weekender Cosmetic Travel Bag
Hero Actives
Active Title
≤200 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Item HighlightsNEW · JUL 27
≤125 CHARS · SEARCHABLE · VISIBLE IN SEARCH RESULTS & PDPS
≤125 chars · — chars used
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Bullet Points
BULLET 1
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 2
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 3
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 4
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
BULLET 5
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Active Product Description
·
Pending — no Listing Audit data yet for Amala. Run Listing Audit, or paste the current live Amazon copy here, to populate this card.
Backend Keywords — Spaces Only
≤250 chars · — chars used
Pending — run Listing Audit (or paste current backend keywords) to populate.
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PPC
Sponsored Products · ACoS · Strategy by product type · Data-informed opportunities
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Blended Performance — All Channels
Period
Ad Spend
—
Ad Sales
—
ACOS
—
Total Sales
—
TACOS
—
Impressions
—
Clicks
—
CTR
—
CPC
—
Orders
—
AOV
—
ℹ Ad Spend/Ad Sales/Impressions/Clicks from Amazon's ad platform. Total Sales/Orders are all-channel, organic + ads combined, using each channel's own order-validity rules (Amazon: excludes cancelled/pending + Vine). ACOS/TACOS/CTR/CPC/AOV are recomputed from the summed totals, not averaged from each channel's own percentage — averaging percentages directly would be mathematically wrong. CVR is intentionally omitted — neither ad summary sheet has an orders/purchases column, only ad units, so there's no real conversion-rate denominator to compute from a proxy would be misleading.
Ad Spend by Type — Amazon
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Product Performance — Last Month
| Product | Sessions | Units | Revenue | Conv% |
|---|---|---|---|---|
| Loading… | ||||
ℹ Sessions/Units/Revenue/Conv% pulled live from the Business Report sheet, every product in the catalog.
What Good Looks Like — Benchmark Reference
Category ACoS Target
25–35%
TACoS Target
8–12%
Category Conv% Benchmark
10–15%
Placeholder benchmarks carried over from the dashboard template — not Amala-specific approved targets. Swap in real numbers once you have them.
Keyword Coverage Status
ℹ Keywords with recorded sales in the last 60 days, and where each one actually appears in that product's live listing content (Title, Item Highlights, Bullets 1–5, Description, Backend Keywords) — scanned from the Products Cache sheet.
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Search Terms — Last Month
Pulled live from the Ad Search Terms sheet · up to 25 terms per panel, or fewer if fewer qualify
🏆 Top Performing
ACOS < 40% · sorted by sales
| Term | Sales | ACOS |
|---|---|---|
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🔥 Wasted Spend
No sales · sorted by spend
| Term | Spend | Clicks |
|---|---|---|
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💡 Opportunities
High conv, underinvested
| Term | CVR | Spend |
|---|---|---|
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⚡ CPC Rising
Biggest jump vs prior month
| Term | Prior | Current |
|---|---|---|
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AI PPC Insights
Loading insights…
Organic
Keyword rank tracking · Fastest path to page 1
Keyword Rank Tracking
Product categories are being set up for Amala. Category tabs will appear here once the Product Category column (column K) of Product Short Name is filled in. The Keyword Tracker tab for Amala is also created on the first cron run.